Meta Ads
How much should you spend on Meta ads in Kuwait?
There’s no universal ‘right’ budget — only the budget your maths can support. Start from what a customer is worth, then work backwards.
ShoaibUpdated 6 min read
Work backwards from a customer
Know your average order value and profit margin. That tells you the most you can pay for a sale — and a realistic test budget to learn quickly without betting the business.
- Budget to learn first, scale second.
- Give each test enough spend to exit the noise.
- Scale only what proves the unit economics.